L&E Opinions Review 2024: Is It Legit or a Scam? (Don’t Miss)

Market research studies are a great way to get your opinion out for the brands to listen. They’ll use the insight that you provide to improve their products or services.

If you participate in these studies, you can even earn some side income. Several Get-Paid-To websites reward you for taking part in their market research.

L&E Opinions is one of the best GPT platforms that claims to reward you for participating in their market studies. If you want more information about this platform then I suggest you read my LE Opinions review.

Quick Overview

Yelp Rating 3.2 Stars (24 Reviews)
Study Methods Online, Phone Call, and In-Person
Availability Website
Rewards VISA Prepaid Card and Merchant eCard
Location USA only
Earning Potential $50 to $100 per hour
Methods of Earning Research Studies and Referral Program
Alternative Sites Apex Focus Group, Survey World, Survey Time

What is L&E Opinions?

L&E Opinions is a market research website that allows users to share their views on a particular topic. Some of them include new products, services, marketing campaigns, and so on.

L&E Research owns LE Opinions which has been operating since 1984. Their headquarters is situated in Raleigh, North Carolina. They’re a BBB (Better Business Bureau) accredited company with an A+ rating.

They have more than 1.5 million users participating in the research studies. They provide in-person, phone calls, and online survey opportunities.

Site Facts:

  • Yelp Rating: 3.2 Stars (24 Reviews)
  • Website Rank: 129 K (in the US)
  • Monthly Visitors: 107.2 K
  • Available Studies: 192

Is L&E Opinions Legit?

L&E Opinions is a legitimate platform to make money. You’ll know the compensation before participating in the studies. Last year, they spent more than 6 million USD on their members.

Companies from all around the US are partnering with this research-based website. Some of them even include large Fortune 500 companies.

Also, their users have provided several positive feedback regarding their professionalism. But, you might not qualify for each of the survey opportunities. Its low acceptance rate is not appreciated by several of its members.

Is L&E Opinions Safe?

L&E Opinions assures to keep all your information safe on its server. For that, they employ Secure Socket Layering (SSL), password protection, and other approaches.

Also, each of the employees in the company has to sign a legal agreement regarding data security. They have to swear to never leak the users’ details outside the company. Otherwise, they might face criminal prosecution.

Thus, you can stay safe regarding the safety of your personal details that you provide on this website.

Who Can Join L&E Opinions?

LE Opinions is available all around the United States if you prefer to join the market research via online. You can participate in online market studies from either a computer, smartphone, or tablet.

LE Opinions Homepage

Whereas, for a telephone survey, they’ll call you on either your landline or cell phone. You need to be within the US territory to receive the phone call.

But, you can take part in in-person studies only from these eleven cities:

  • Austin
  • Charlotte
  • Cincinnati
  • Columbus
  • Denver
  • Minneapolis
  • New York City
  • Raleigh
  • San Francisco
  • St. Louis
  • Tampa

How Does L&E Opinions Work?

The basic principle of L&E Opinions is to pay you for providing your opinion on a certain topic. It might be about sports, healthcare, food, or something else.

But, if you want to know its detailed working process then here are three important steps.

1. Joining the Community

You might be a healthcare professional, teacher, student, employer, employee, or anyone else. LE Opinions has market study options for everyone. You need to register on its website to be a part of its community.

2. Sign Up For Studies

After registering on its platform, you’ll find several study options in your dashboard. You have to answer some pre-qualifying questions to let the recruiter know whether you’re a good fit for the studies or not.

If you qualify for a particular study, you’ll receive an invitation to participate in that market research. The recruiter will inform you whether you can provide your opinion via phone call, online, or in-person method.

3. Get Paid!

After you complete a particular study, you’ll receive a reward based on the research type. The compensation for each study will differ based on the client’s needs, time taken to complete it, etc.

How to Get Started With L&E Opinions?

The only way to register on L&E Opinions is from its website. In this section, I’ll demonstrate how to create an account on this platform with a step-by-step approach.

Step 1: Visit the URL https://www.leopinions.com/ to load its website. Then, click on the Sign-Up button on the top-right corner of its homepage.

L&E Opinions Homepage

Step 2: Now, you can have to provide your email address and create a password to set up your account. Also, make sure to agree to the Member Privacy Policy. Then, click on the Next button.

L&E Opinions Registration

Step 3: Now, you’ll need to provide your detailed personal information. You have to enter your name, address, city, contact number, and more. Then, please click on Next.

L&E Opinions Personal Info

L&E Opinions Personal Info

Step 4: After that, LE Opinions will ask some of your demographic details. Some of them include date of birth, gender, ethnicity, education level, income, and so on. After providing this information, you can click on Next.

L&E Opinions Demographics

Step 5: Lastly, it asks you some miscellaneous questions. You can either skip or answer these questions. And, you can click on the Sign Up button.

L&E Opinions Miscellaneous

After completing all these steps, LE Opinions will register your account. Then, you can log in to access your dashboard.

How Much Can You Make From L&E Opinions?

LE Opinions states that participating in a typical market research study can pay you $50 to $100 per hour. Usually, you’ll be able to complete it within 1 or 2 hours. Apart from that, the pay will be higher if the study is relevant to your work experience.

The potential to earn from LE Opinions depends entirely on how many study options you qualify for. For instance, you may apply for several studies that appear in your dashboard.

But, you won’t be able to make enough money if you’re not selected after the pre-qualifying questions.

Payment Methods of L&E Opinions

The method of payment from LE Opinions will vary depending on the survey type. If you took an in-person study, you’ll receive a paycheck before you leave their office building.

In the case of online and phone call interviews, you can choose to receive compensation in two ways. You can either opt for a VISA pre-paid card or a merchant e-card. If you choose the physical VISA card then it may take a few days to arrive at your location.

Additionally, L&E Opinions does not have any minimum payout amount.

Does LE Opinions Provide Support?

L&E Opinions provides support using three different approaches. They are:

1. Directions

LE Opinions has provided Google Maps, directions, and contact details of all the 11 office locations. It will help you locate an office nearby if you choose to take part in an in-person study.

2. FAQ

You can find Frequently Asked Questions regarding several issues that you might face while participating in market studies. Some of the FAQ topics are about creating an account, virtual incentives, troubleshooting, etc.

3. Contact

If you don’t find the answer to your relevant query in the FAQ section, you can always contact the support team. The website has a contact page, or you can reach them using their Facebook, Twitter, Instagram, and TikTok pages.

Pros and Cons

Let’s analyze both the benefits and limitations of L&E Opinions. Here are both the pros and cons of this platform:


  • Multiple ways of participating in market research
  • Reliable customer support
  • No minimum payout amount
  • Mobile-Friendly Website


  • Available only in the US
  • Limited earning potential
  • Low acceptance rate in pre-qualifying questions

LE Opinions Review

I believe that you can use L&E Opinions to make side income while participating in market research studies. They pay you real cash for providing your opinion about a particular topic.

But, you’ll receive suggestions for market studies based on your location, age, gender, etc. This means that your demography will determine whether you can take part in a study or not.

So, I suggest you do not expect a high-earning potential from this website. You need to spend more time on this platform only if you enjoy participating in market research studies.

What Are The Users’ Saying?

L&E Opinions has received an above-average rating of 3.2 stars on Yelp from 24 users. Let’s take a look at some of its positive reviews:

LE Opinions Review Positive

LE Opinions Review Positive

Here are some of the negative reviews from the users:

LE Opinions Negative Review

LE Opinions Negative Review


Q. Is LE Opinions a Scam?

Answer: No. LE Opinions isn’t a scam as it pays you the exact amount that you earn from market studies.

Q. Does LE Opinions Have a Referral Program?

Answer: Yes. You can make additional earnings from its referral program which you can join from your member portal.

Q. Does L&E Opinions Have a Mobile App?

Answer: No. Currently, LE Opinions is available only as a website. But, you can access this responsive site from your smartphone.

Final Verdict: Is LE Opinions Worth It?

In my view, L&E Opinions is a great way to be a part of market research studies. You can provide your opinion about a certain topic using three different approaches. It can become a good side-income source.

Also, LE Opinions has partnered with prestigious companies that are happy to connect with you for their market study.

Do you agree with my LE Opinions review? Please share your insight in the comments. If you have some questions regarding this website, let us know!

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